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March 01, 2023

Ambuja for Water – A Month Long Campaign on Water

ACF kicked off a month-long campaign (21st February – 22nd March) promoting water resource management across locations, with team preparing various activities in the communities to engage and educate children, youth, women and farmers.

A common event will be held across locations - ‘Wednesday’s for Water’ will dedicate every Wednesday to one activity on Water. Last Wednesday, the team organized ‘Jal Yatra’ – a water procession chanting songs and slogans on water. The most active and common enthusiasts seen at the event across location were school children and youth who are the future generation, planting a spark in them to save water for the future. They prepared their own creative posters and carried it through the procession.

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ACF Chandrapur, Maharashtra organized a Bike Rally with 20 bikes riding through villages holding posters and shouting slogans, while the women of Darlaghat, Himachal Pradesh decided to walk through communities with pots of water on their head as a symbol of drudgery.

Various stakeholders like community members, Asha Sahyogini, Anganwadi Workers were trained on Water Quality Testing so that maximum awareness was created on the water quality table in the communities and how to test their water. Farmers continued to attend workshops on micro-irrigation as well as introducing them to new drip systems.

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On a daily basis locations are also organizing various activities like farmers meeting on water efficiency, pledging on saving water in the communities and support in building new systems.

Follow us on social media to know more about the coverage of the campaign.

Tags: Water
March 01, 2023

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